Empowering Financial Advisors to Build, Grow, and Thrive
At NFA, we believe success is better shared. Join a community where your growth is backed by industry-leading resources, administrative support, and a genuine family culture that celebrates your wins.



Who We Are
At National Financial Alliance, we empower independent financial advisors to reach their fullest potential—professionally and personally.
We’ve built a collaborative environment where you get the tools, training, and team you need to grow your practice without losing your independence or your authenticity.
For over two decades, we’ve helped advisors like you expand their impact, streamline their operations, and achieve greater balance in their lives.
Why Be an Advisor for NFA?
When you join NFA, you’re not just gaining a partner—you’re joining a family of driven, passionate professionals who have your back every step of the way.
Here’s how we help you thrive:
Premier Insurance
Our insurance team partners with advisors to grow their business, offering hands-on assistance in writing all types of insurance or providing direct contracting options for independent growth.
Alliance Center
Your all-in-one hub for industry updates, compliance resources, training opportunities, and upcoming NFA events—all designed to keep you informed and inspired.
Premier Admin Program
Say goodbye to paperwork headaches. Our administrative team handles your back-office tasks so you can focus on what matters most—serving your clients and growing your business.
Events & Recognition
Be part of our nationwide events and recognition programs. Connect with fellow advisors, exchange ideas, and celebrate your achievements as part of the NFA family.
Advisor Support Manager
From onboarding to ongoing support, your dedicated Advisor Support Manager ensures you always have a knowledgeable partner ready to help.
Premier Wealth Management Team
Access our expert team to help you design, strategize, and optimize wealth management plans tailored to your clients’ goals.
Why Be an Advisor for NFA?
When we say “family,” we mean it.
Erika and Sandi lead NFA with heart, integrity, and a deep commitment to advisor success. Their vision has built a culture where collaboration, mentorship, and fun go hand in hand.
Erika Marin
Founder of Trilogy Financial Planning El Paso, Texas
“One of the things I love about NFA is the culture. It’s not just about business — it’s about people helping people succeed.”
Sandi Hegeman
NFA Wealth Management Norman, Oklahoma
“NFA gives me the independence to run my practice how I see fit, while always having a family of advisors I can rely on.”
What Sets Us Apart
Collaborative Culture
You’re never alone—our network thrives on shared knowledge and mutual growth.
Client-Ready Content
Gain access to professionally produced NFA videos, educational materials, and marketing resources you can share directly with your clients to build trust and engagement.
New Business Collaborations
We actively seek new ventures and partnerships—your ideas are always welcome.
Extensive Support Network
From compliance to marketing, we provide expert guidance at every stage of your journey.
When we say family, we mean it.
Steve Romano, CEP®, AIF®, CKA® Strategic Consultant
Edmond, Oklahoma
“I am extremely fortunate to have found a unique open platform RIA like NFA. The NFA Premier Admin Program has enabled me get to the next level with their quality service behind my practice. Having NFA as my partners continually helps me to grow and has been a welcomed addition to my business. I couldn’t be happier to work with such a flexible and helpful organization. I truly feel NFA is out for the good of all, and that’s an invaluable characteristic to be lucky enough to find in business. Thank you NFA!”
Joel Pezzano
LPL Financial | Austin, Texas
Registered Principal Financial Planner
“I started working with founders of NFA probably 8-10 years before NFA was created. I decided in the mid 90’s to join forces with Bob Wagner and Joel Swinehart because of their integrity and their beliefs in the 5 F’s. From day one, I felt like I was part of a family and organization that would accomplish great things in the coming years. Our whole system changed in or around 2006 as the insurance companies abolished the agency building system. That was when NFA was created. Ater being in this business for over 40 years I have no plans of ever leaving NFA. Their core values, drive for success, integrity and dedication to their agents and advisors far exceeds anything I’ve ever seen in this business.”
Patrick Taylor
Benefit Planning Group | Metairie, Louisiana
President
Ready to Grow with NFA?
Let’s talk about your future and how we can help you build it—together.
Contact us
- nfaempowers@tnfa.net
- 210-737-7800
- 901 NE Loop 410 Suite 100 San Antonio, TX 78209